Founder

Meet Jody Franco

Founder of Joli Homes and trusted advisor for construction consulting, project management, and contractor business growth across Southern California.

Professional headshot of Jody Franco, founder of Joli Homes
About Jody

Building Better Projects. Building Better Businesses.

Hi, I’m Jody Franco, founder of Joli Homes.

Construction has never been just about buildings to me. It’s about creating spaces that improve lives, protecting one of the biggest investments people will ever make, and bringing clarity to a process that often feels overwhelming.

My career has been built around leadership, business growth, and helping people succeed. Before founding Joli Homes, I spent years leading high-performing sales organizations, building teams, developing business strategies, and helping companies scale through strong systems, exceptional client service, and operational excellence. Those experiences taught me that successful projects are built on communication, organization, and trust long before construction ever begins.

That philosophy became the foundation of Joli Homes.

Today, I work with homeowners, investors, property owners, and businesses throughout Southern California as a construction consultant and project manager. My role is to advocate for my clients, coordinate the many moving pieces of a project, and ensure every decision supports their vision, budget, and long-term goals. Whether it’s assembling the right team of professionals, managing timelines, reviewing bids, or helping navigate complex projects, my priority is protecting my clients’ interests every step of the way.

In addition to construction consulting, I partner with contractors and construction companies to help them grow stronger businesses. Through strategic consulting, sales development, marketing guidance, CRM implementation, operational systems, and business development, I help construction professionals build companies that are as successful behind the scenes as they are in the field.

Joli Homes is proudly woman-led and veteran-led. Those values shape how I lead every project with integrity, accountability, discipline, and a commitment to excellence.

Mission

A Clear Purpose

To bring confidence, transparency, and exceptional leadership to every project while helping clients build beautifully and businesses grow sustainably.

When you work with Joli Homes, you’re not simply hiring a consultant. You’re gaining a trusted advisor who is committed to protecting your investment, simplifying the process, and helping you achieve exceptional results.

Because beautiful projects don’t happen by chance.

They happen through thoughtful planning, trusted partnerships, and expert guidance.

Why Joli Homes

Woman-led. Veteran-led. Client-focused.

Joli Homes combines disciplined leadership, refined client service, and strategic oversight to help clients move forward with clarity and confidence.

Integrity

Leadership grounded in accountability, discipline, and protecting client interests.

Transparency

Clear communication and organized guidance before, during, and after construction.

Leadership

Experienced coordination across teams, timelines, decisions, and business growth strategy.

Excellence

A premium, relationship-driven approach designed to deliver exceptional results.

Ready to Build Beautifully?

Whether you need owner representation for a project or strategic guidance for your construction business, Joli Homes is ready to help you move forward with confidence.

Serving clients across Southern California with refined, hands-on consulting and project leadership.

Jody Franco of Joli Homes